For Office Use Only
is a graphic and interactive
design studio.
212 Forsyth St North Storefront
New York, NY 10003
+1 917 534 9767
project:
MoMA.org 2009 Website Re-design
client:
The Museum of Modern Art
role:
Strategy, Concept, Art Direction + Design
notes:
For Office Use Only worked in tandem with Museum of Modern Art's in-house Digital Media department to develop the strategy, concept,
information architecture and design of MoMA.org's 2009 re-designed website. For Office Use Only assisted in defining overall strategic site
objectives, developing new content areas, re-structuring site-wide navigation, overhauling the online graphic look & feel, and defining global page
layout. The screenshots below represent the look & feel designs delivered to the museum at the conclusion of our engagement.
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project:
Max Lamb, Exhibition Promotional Materials
client:
Johnson Trading Gallery
role:
Art Direction, Design & Development
notes:
Design of online and offline exhibition promotional materials for the British furniture designer's exhibition at Johnson Trading Gallery.
Project included design of exhibition book, catalog, invitations, poster and website.
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project:
United Bamboo Post-it Cubes
client:
United Bamboo
role:
Art Direction & Design
notes:
Series of 4 differently sized Post-it cubes sold at United Bamboo stores (Tokyo), Opening Ceremony (New York), and Gargyle.
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project:
Cartier Art Basel
client:
PassionateMarketing
role:
Art Direction & Design
notes:
Design of the graphic identity and website of a multi-channel campaign proposal for Cartier's presence at Art Basel Miami 2008.
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project:
New York Times T Style Magazine Online
client:
createthe
role:
Art Direction & Design
notes:
Design strategy and concepts for the T Online re-design.
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project:
Johnson Trading Gallery Graphic Identity + Website Design
client:
Johnson Trading Gallery
role:
Art Direction & Design
notes:
Development of identity, advertising, and website for an emerging New York art and high-end furniture gallery.
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project:
Eye On Europe exhibition website
client:
MoMA
role:
Art Direction, Design & Development
notes:
The website's main inspiration came from Yves Klein's Dimanche - one of the works in the exhibition - which was a mock newspaper of a popular French weekly.
As a nod to the ironic stance of many of the show's artists, the interface concept revolved around presenting a mock newspaper of a mock newspaper.
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project:
Akamai Interactive Projects 2005 - present
client:
Akamai
project partner:
Tender
role:
Strategy, Art Direction, Design & Development
notes:
In partnership with the talented team at Tender, FOUO has cultivated an ongoing working relationship with the NASDAQ 100 technology
company Akamai as its interactive design studio of choice. Since launching the re-design of it's website in 2005, FOUO/Tender has worked on a
slew of Akamai
interactive projects, including data visualizations, application interfaces, marketing demos, and other strategic initiatives.
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project:
MoMA Exhibition Websites 2001–present
client:
MoMA
role:
Art Direction, Concept, Design & Development
notes:
Since 2001, FOUO has worked closely with MoMA to design and develop several exhibition and kiosk websites.
Two of the studio's most recognized projects came out of this working relationship: The Russian Avant-Garde Book (2002)
and Tall Buildings (2005).
Both these projects brought home a bevy of design awards, including Art Dircectors Club Silver and One
Show Gold. For Office Use Only is currently
working with the MoMA Digital Media team to re-design and overhaul the main MoMA.org website, which is set to launch end of 2008/early 2009.
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project:
For Office Use Only Collateral Photography
role:
Art Direction & Design
notes:
Photographs of studio stationery and print collateral.
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